Earn More Bookings & Save Time with CiiRUS Direct Channel Management
The CiiRUS Channel Manager connects you to the world, with connections to Vrbo, Airbnb, Booking.com, TripAdvisor, HomeToGo, and other essential partners directly from the software.
Many providers say they connect to the major OTAs, but in reality they require you to invest in a third-party channel manager, adding middle-men to the process while eating away at your margins. Worse yet, many rely on iCal links, screen-scrapers, or partially-built connections, which may be unreliable or not approved by the partner.
Meanwhile, CiiRUS has been pioneering world-class direct channel management technology for more than a decade, and still innovating.
Connecting directly through CiiRUS comes with innumerable advantages over doing it manually or through a third-party, but most importantly, CiiRUS’ direct connections are tailor-made for each channel. Unlike other providers who take a one-size-fits-all approach, this allows data and communication to flow uninhibited between the software and the OTA. This approach limits repeat-entry and the risk of double-bookings, while saving your operation hours spent reconciling calendars and guest information.
How Does CiiRUS Channel Management Work?
Once listings have been created and configured in CiiRUS as part of your onboarding process, or if you add a new listing to an existing account, they're ready to connect!
The CiiRUS Team will guide you to ensure that accounts are property mapped between the software and the OTA, before you use the interface to select which homes to enable on each OTA.
A major advantage to the CiiRUS Channel Manager is the ability to enable channel-specific content; you can create dedicated descriptions, terms, cancellation policies, and rate-structures for each channel.
Not only does this allow you to account for the cost of doing business on each site, but it allows you to target your messaging. You may know that your typical Vrbo guest is a family traveler, so your listing details may focus more on that aspect than they do on other sites with different demographics. If you prefer to keep things simple, just enable the listings with your default content for a speedy go-to-market approach.
For the major OTAs, CiiRUS offers integrated inquiry responses and guest messaging. This limits the amount of back-and-forth you and your team have to do between the software and the OTA portal, as your messaging and guest details are centralized in CiiRUS.
You can also configure automated dynamic messaging in the CRM, so your booking confirmations, balance due reminders, pre-arrival details, check-in instructions, and more, work effortlessly.
Major OTAs Prefer CiiRUS
CiiRUS is one of only two vacation rental software providers in the world to be an Elite Partner of Vrbo, a Preferred Partner of Airbnb, and have a direct connection with Booking.com.
This distinction places CiiRUS customers in elite company. You have peace of mind that your chosen platform works to industry-leading standards, and has received the highest endorsement from the OTAs.
On a quarterly basis, our partners evaluate the quality of our technology and the satisfaction of our mutual customers, to determine our ranking. These metrics keep us accountable to our goals of providing top-level services that work for our users.
As a perk of the elevated partnership status, CiiRUS users gain access to pilot features and benefit from our enhanced communication and support from the partners on your behalf.
What Does it Cost?
Pricing is simple! For each booking earned through the CiiRUS Channel Manager, we charge just 1% of the gross reservation value.
While the cost is little, considering the multiplied earnings potential and saved opportunity cost for your business, many users successfully pay for the channel manager by building an additional 1% into the cost of the booking through automation in the software.
If you're new to CiiRUS, see our pricing page for options with no percentage costs and a higher fixed fee.
The CiiRUS Channel Manager is the technology bridge that allows you to centralize content, data, and communication from your essential OTA partners. But we know the vacation rental business is inherently human, and there are essential functions you just can't automate. That's where our Managed Distribution brand, LoveRentals, comes into play.
Many vacation rental managers are highly skilled and effective at balancing the core property management operations with the increasingly growing need to be online, engaged in effective, ongoing marketing and guest communication. For others, this can be a serious challenge. LoveRentals enables you to focus on growing your business through your own skilled onsite property management and owner acquisition, while we manage your comprehensive online presence, digital marketing, and pre-arrival guest communication. We do what we do best online while you do what you do best onsite. Learn more here.
Ready to Get Started?
If you're already a CiiRUS customer, simply log into your CiiRUS Help Center account and add a request for connection. One of our product specialists will contact you promptly to get started.
If you're not already a CiiRUS customer, view more information about the Channel Manager and connectivity services here, and sign up for a demo to learn everything you need to know and growing your business in partnership with CiiRUS.